How to Use Face Serum with Dos and Don’ts

The world of skincare has seen a surge in the popularity of face serum, and rightfully so. These potent elixirs are packed with active ingredients designed to nourish, rejuvenate, and transform your skin. However, unlocking their full potential requires understanding the proper application techniques. In this guide, we will delve into the dos and don’ts of using face serums to help you achieve a radiant, youthful complexion.

How to Use Face Serum

  1. Cleanse: Wash your face with a gentle cleanser and pat dry.
  2. Apply Serum: Dispense a pea-sized amount of serum onto your fingertips.
  3. Spread & Pat: Gently spread the serum over your face and neck, then pat it in with light tapping motions for absorption.
  4. Wait: Allow the serum to absorb for a minute or two.
  5. Moisturize: Apply your regular face moisturizer to lock in hydration.
  6. AM Routine: If using in the morning, follow with sunscreen.

Important: Always do a patch test before the first use and follow the product’s specific instructions.

Face Serum Dos and Don’ts

Face Serum Dos:

  1. Start with Clean Skin: Begin your skincare routine by cleansing your face to remove impurities and makeup products. Applying serum to clean skin ensures better absorption of the active ingredients.
  2. Patch Test: Before incorporating a new face serum into your routine, perform a patch test. Apply a small amount on a discreet area to check for any adverse reactions or allergies.
  3. Apply on Damp Skin: For optimal absorption, apply the serum on slightly damp skin. This allows the active ingredients to penetrate more effectively, leaving your skin hydrated and nourished.
  4. Use the Right Amount: A little goes a long way with face serums. Typically, a pea-sized amount is sufficient. Applying too much can overwhelm the skin and may not yield better results.
  5. Layering Order: If you use multiple skincare products, apply the face serum before heavier creams or moisturizers. This allows the serum to penetrate the skin without any barrier.
  6. Gentle Application: Pat or press the serum onto your skin instead of rubbing. This gentle application method ensures that the product is evenly distributed without causing unnecessary friction.
  7. Include Neck and Décolletage: Extend the application beyond your face to your neck and décolletage. These areas are often overlooked but can benefit from the nourishing effects of the serum.
  8. Use Morning and Night: While some serums are designed for specific times, many can be used both in the morning and at night. Follow the product instructions for the recommended usage.
  9. Sunscreen Application: If using a serum in the morning, follow up with a broad-spectrum sunscreen. Some serums may make your skin more sensitive to the sun, so sun protection is crucial.

Face Serum Don’ts:

  1. Avoid Overlapping Active Ingredients: Be cautious when using multiple serums with potent active ingredients. Overlapping ingredients may lead to irritation or reduce the effectiveness of each product.
  2. Don’t Mix Incompatibles: Some skincare ingredients may not play well together. Avoid using a serum that contains ingredients known to react negatively when combined with other products.
  3. Not Using Consistently: To see real benefits, consistency is key. Skipping applications may hinder the serum’s effectiveness in addressing specific skincare concerns.
  4. Don’t Use on Broken Skin: Avoid applying serum on broken or irritated skin. This can cause stinging and discomfort. Allow your skin to heal before reintroducing the serum.
  5. Skipping Patch Test: Skipping the patch test is a common mistake. Always perform a patch test to avoid adverse reactions, especially if you have sensitive skin.
  6. Avoid Eye Area (Unless Specified): Unless the serum is explicitly labeled as safe for the eye area, avoid applying it directly around the eyes. Use a separate eye cream for that delicate region.


Face serums can be transformative when used correctly. By following these dos and avoiding the don’ts, you can incorporate a face serum seamlessly into your skincare routine, unlocking the full potential of these beauty elixirs for radiant and healthy skin.